Libbie the Lobster

To purchase the children's book "Saving Libbie the Lobster" go to www.LibbietheLobster.com


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Marketing Blues

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My head is buzzing and my feet are stuck in clay! My fingers are poised on the keyboard but my eyes keep drifting from the computer screen to the ocean outside my windows and I’m trying to think. Thoughts come in words and phrases and follow one after another in a circle. I think you, my readers, may recognize some of these. You know the ones that keep streaming in with no action behind them because they’re circular!

target audience, holiday book signings, tweet, post, blog, write, sell, promote, follow, join groups, comment, like, apply for awards, hashtags, tags, guest blog, email, call, search, watch tutorials, learn more, do more, ad infinitum

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I know the target audience for our book, Saving Libbie the Lobster, is children but young children don’t buy books so how do I appeal to the adults who can’t wait to purchase an awesome, based-on-a-true-story, signed by the authors, one of a kind, fun, funny, educational, artist illustrated, children’s book? “All of the above words in red” you may respond. But which ones work the best? There must be a way to do less and accomplish more — an easier, softer, smarter way that doesn’t include an “Upgrade to Premium” which costs money which is what I’m trying to bring in, not put out.

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I think if I can just finish this blog, I’ll be doing well. But the moment I stop writing, the litany of words starts over again. And too, what about my novel, The Jumping Off Place? It is finished or just about and after it’s finished, there is a whole new target audience!

Maybe there is a solution after all. I haven’t found it yet but there must be one. It’s not rocket science I’m sure, although I think I understand rocket science better than that terrifying word — marketing!

If you can relate, please leave your comments below. If you have solutions, please leave comments below. If you have funny stories or anything that will stop this circular stream of consciousness, please write in the comments below.

And as always, thank you for reading.

http://www.libbiethelobster.com/

https://www.facebook.com/LibbieTheLobster

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